Case study / 04

WordPress
Website design & development

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Historic
Mount Pleasant

Making preservation guidance easier to use

Black-and-white historic street scene with a streetcar, mid-century cars and rows of neighborhood buildings

Role

Website design and development, with member discovery and publishing support

Platform
WordPress
Launched
September 2015

The project

A neighborhood message-board request led to a WordPress website for Historic Mount Pleasant. I designed and built the site around the questions residents bring to home-improvement projects, while making routine updates easier for the organization.

Visit Historic Mount Pleasant website

Context

Starting with the neighbors

Meeting members was an important part of understanding what the website needed to do. Residents planning work on their homes needed a straightforward route to permit and design-review guidance. The organization needed accurate information it could keep up to date without making every change a technical project.

Those conversations shaped the design. The aim was to help neighbors find the information they needed to move their projects forward.

Structure

A clear place to begin

Working with members’ revised copy and feedback, I organized the site around practical preservation questions and the neighborhood’s history. A prominent “START HERE” link addressed residents planning a renovation or addition directly, giving them an entry point into the guidance.

The visual design kept that purpose in view. A restrained blue-and-white palette and more open layout gave the information room, while a rowhouse illustration connected the site to the neighborhood it served.

Homepage / before & after

Previous Historic Mount Pleasant homepage with a tiled rowhouse background, red navigation and a dense two-column layout
Previous homepage · View full size ↗
Redesigned Historic Mount Pleasant homepage with a blue rowhouse illustration and a prominent START HERE link for residents planning renovations
Redesigned homepage · View full size ↗

The redesign gives residents planning renovations a prominent “START HERE” route, with preservation resources organized in the main navigation.

Publishing

Easier to keep useful

WordPress gave the organization a more straightforward way to revise pages and upload documents. I supplied editing guidance and helped members work through changes, including how to preview a draft before replacing the homepage.

Email signup and newsletter tools were also available within WordPress. The work continued after launch as members began using the system and needed practical support.

Continuing the work

Adding support for membership

The website launched in September 2015. In August 2016, I added a membership and donation form connected to PayPal, extending the site beyond information and communications.

What I value most about the project is the connection between those early conversations and the finished website: a straightforward design shaped by the people maintaining it and the neighbors looking for help.

Contact

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